Philip Alm

I’m the co-founder and CEO of Incredible, where we build AI that does tasks on your computer. You say what you want, and it clicks and types in the apps you already use.

I have built AI agents since 2022, and I write about what I learn. More about me.

Writing

2026
- Why a good assistant goes blind to you
- A shared lesson is a private one with you removed

Work

2026
2025
- #1 Product of the Day on Product Hunt, for our AI agents
2024
- Won the startup competition at World Summit AI Americas in Montréal
- Trained SWE-LLM, the largest AI model tuned for Swedish when it came out
- Spoke on a startup founders panel on Google’s stage at TechBBQ
2023
- Built STELLA, a team of AI agents that did tasks in a company’s own software, and made it open source
2020
- Started the company with David Bacelj in Jönköping, Sweden